Category: Uncategorized

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Prom Takes Shape: Yorkdale and Dotfusion Build Unique Experience To View Prom Dresses Online

March 26, 2009 – Dotfusion’s Creative and Development team with Yorkdale Shopping Centre marketing and fashion departments created a beautiful, easy to navigate, dress viewing interactive experience for teens called PROMOLOGY: -    Users can select their shape that best matches their figure -    Get… Read More

Free sample vending machines

March 12, 2009 – Free samples have always been quite popular with consumers…I know they are with me. A new twist on the theme? A vending machine designed specifically to give the samples away. Created by Belgian marketing and design agency Fosfor, the Boobox… Read More

Touch screen machine for interactive vending

February 6, 2009 – The International CES trade show has always been a great peek at consumer technologies to come, and this year’s was no exception. One definitley worth mentioning and that caught my interest was a new, 46-inch touch screen vending machine from… Read More

The Online Generation Gap Narrows

February 4, 2009 – Although the vast majority of young people use the Internet, the days of assuming consumers over age 65 aren’t online are over. According to Pew Internet and American Life Project internet users in their 20s did not dominate every aspect… Read More

A climate change?

January 14, 2009 – In 2007, Canadian retailers sold C$13.8 billion ($12.9 billion) of consumer products and travel bookings online. But by 2012 eMarketer projects that Canadian business-to-consumer (B2C) e-commerce sales will reach C$22.8 billion ($22.2 billion). So by now all retail marketers do… Read More

Blogging for SEO – Is your business actively publishing content that promotes “Search-ability”.

December 17, 2008 – Many companies do not understand the keys mastering SEO, and do not realize that they could make some very simple changes that could result in some large increases in site traffic volume. There are many factors that contribute to your… Read More

Wrap a crappy gift in a box to remember

December 11, 2008 – The Onion Store has a hilarious selection of fake gift boxes. The gifts are not real but the boxes are. If you want to trick your buddy or significant other that you got them a USB powered toaster or a… Read More

4 Stores, 1 Checkout = Happy eComm Customers

December 3, 2008 – How much do I love the Gap.com family of online stores right now?! Went to the mall the other day to go to Old Navy and Gap but within minutes turned right around and walked out. I’m so done with… Read More

Award Shows & Business

November 20, 2008 – You can’t beat award shows for the after parties and all that come with them. Most importantly the networking aspect. I recently attended the Canadian New Media Awards and was impressed not by the amount of people but the quality… Read More

Value Added Business

November 13, 2008 – Value added promotion has been around forever and has reared its head in many different manifestations like the barter system and contest promotion. A lot of times we have a notion that it is better to focus on your own… Read More

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