Halloween 2.0 – Taking e-commerce to scary new heights.

Halloween is just around the corner and so is a hotbed of e-commerce opportunities.

Halloween e-commerce sales are becoming exponentially larger every year. With gas prices soaring, fewer people are willing to drive that extra few miles for a cool costume. There are so many specialty costume shops that can now service the entire globe thanks to the e-commerce landscape.

Halloween also marks the beginning of the holiday season e-commerce shopping surge, and gets people in the mindset to begin their Christmas online shopping.

Halloween has also caught the social marketing bug. One halloween e-comm retailer is not only selling the costumes, but also hosting a $5000 giveaway costume contest through facebook and youtube.