Tagged: Social Networking

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How are consumers using social media?

June 7, 2011 – Shop.org has blogged about a study on the impact of social networks and group buying on shopping. Online consumers are actively following retailers on social media sites, and half of them are clicking through to their online store. They want… Read More

5 Ways to Build a Loyal Audience Using Social Media

August 17, 2010 – The hunt for new social media tools and strategies, is endless. After loads of research with the hope that I could write a few short pieces on the best way to use each type of Social Media platform, I’ve found… Read More

Responding to Negative Feedback on Twitter

August 13, 2010 – The internet has given consumers the power of complaint as much as the power of acceptance. Unless your brand is made of fairy tales and magic, it’s unlikely that all the consumer feedback you receive on Twitter will be positive,… Read More

Listening on the Web

June 21, 2010 – Like any conversation, a large part of talking is… listening. This is also important when thinking through your Social Media strategy. “Who’s saying what” about your brand is equally important to sharing deals, events and random things you may think… Read More

Getting Savvy with Social Networking

June 16, 2010 – In this day and age, “personal connection” is as valuable as gold. Whether you’re starting a business, changing career paths, or trying to make sure your current business stays in-tact during this crazy and “social” new world, Social Networking is… Read More

Facebook’s “Like” Option is Increasing Blog Referral Traffic

June 14, 2010 – TypePad recently released a short study conducted on their site to see what adding the Facebook “Like” button would produce. The test resulted in an increase in site traffic of 50% in 3 weeks. “When we introduced¬†Facebook Like for the… Read More

Foursquare at Work for Starbucks Coffee

May 18, 2010 – A while back, I wrote a blog about the new(er) social media tool, called Foursquare. Foursquare is a unique location-generated social application that let’s everyone in your social media networks (even Facebook and Twitter) know exactly where you are and… Read More

Twitter; A Window into the Soul of a Brand

April 7, 2010 – It’s been said that Twitter, or “micro blogging”, can change the way the world does business, and it has. But, how does the way your brand uses Twitter give your audience a window into the heart of the company? Consumers… Read More

Dealing with Negative Feedback via Social Media

February 23, 2010 – So, you finally came to the agreement that Social Media is the way of the future, but you’ve started to notice that while you and your associates think highly of your products, services, centers, stores, or other, there are some… Read More

Centralize your social networking

June 11, 2009 – Connected to too many social networks? Well, I ran across a great article today that lists out quite a few ways to centralize your social networks.¬†These will help you stay organized for the thousands of pieces of micro information social… Read More

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