Retail Marketing - Shopping Center Marketing

Many who are marketing on the internet still confuse the roles of a squeeze page vs. the landing page. In some circles they are regarded as one in the same but the fact is they serve two completely different roles. Both are used to attract customers online but that is where the similarities end. Whereas [...]

This one almost has to be seen to believe. In our never ending quest to become less and less dependent on oil, Nissan, has come up with something so crazy it might just work. Well maybe not but the concept looks super cool. Nissan’s “Land Glider” drives like a car but has the ability to handle [...]

Stumbled upon a great web site earlier today. Item not as Described is an incredibly funny site that reveals some of the most ludicrous advertisements for “stuff” on the Internet.
While it is a very funny web site, there is a very large parallel to the Internet marketing world. Often you run across clients looking for [...]

With the recession hitting just about every market, marketers are feeling the pressure to gain customers while saving money. I recently came across a very interesting article on BNET describing a possible new playbook for marketing in the current economic climate.
In previous downturns, many marketers doubled down on large, historically profitable customers, geographies, and market [...]

A lot of companies are spending more and more money on SEO, in an attempt to drive more traffic toward their sites, and ultimately driving more sales. I guess the question everyone is asking is how do I do this too, and how much will it cost? Surprisingly there are a lot of [...]

Have you ever wanted to run your own television or radio station? Check out this super cool tool that I learned about recently that I think you will all love.
This is one of the most promising new tools on the Internet in my opinion. It allows any user with a webcam or stream, [...]

In times of economic downturns businesses will always find creative ways to market themselves in more efficient ways. Some will turn to printing on differnet materials to save, but the truely smart and savy marketers will turn to new technology to reach out to their customer base at a fraction of the cost.
Today the retail [...]

“Mirror, Mirror (with the holographic superimposed image) on the wall, what is the fairest outfit of them all?”
Now you can get answers to these questions by stepping up to one of the coolest pieces of technology to hit the retail market in years. Meet the Interactive Mirror @ Bloomingdale’s of Manhattan. This 3 [...]

One of Google’s newest and coolest additions to Google Labs is “Google Trends”. www.google.com/trends
Google Trends is a search trend report tool that shows the most popular search terms on Google within a user-specified period of time.
You can also compare two search terms for their relative strengths. For example, if you search [...]