Retail Marketing - Shopping Center Marketing

The NY Times reported today that Condé Nast will be releasing several of their magazings in full-length versions, as iPad applications. These will be available to iPad users, just like a traditional magazine, at a fraction of the weight and waste. “The first magazines for which it will create iPad versions are Wired, GQ, Vanity Fair,The New [...]

Every shopping center in the world has several in-store directories. They are broken down so visitors can find the place they are looking for and can get a sense of where they currently are in relationship to the center. But the hardest thing about in-store directories, is knowing where to find them (in the store). [...]

I just found this interesting article outlining how Pizza Hut, Domino’s and Papa John’s are seeing their sales rise via iPhone and Mobi sites. [Full story at MarketingVox]
Dotfusion is launching it’s first iPhone app for Fashion Retailers in early January. Give is a call if you would like to learn more about launching an iPhone [...]

CourseSmart has come out with a pretty neat, and environmentally conscious, iPhone app. It allows college students to view and use their textbooks on their iPhone.
Read more at CNET

When the iPhone first hit the market I was skeptical that it would pull users away from their laptops. Well, the shift has begun to my surprise. Apparently, 28% of iPhone users “strongly agree” that their iPhones are pulling them away from their laptops.
With the growing computing power of small, mobile devices there is really [...]