Category: Social Networking

Page 3 of 1412345...Last

Facebook Changes “Become a Fan” to “Like”

March 31, 2010 – More than 200 million users sign into Facebook everyday. Until now, people who’ve liked a company, brand, band or celebrity have “Become a Fan” of their pages to show their support, hear news and informative updates as well as interact with… Read More

“Yorkdale is Me” Campaign Makes National News

March 29, 2010 – Please see the amazing coverage of the “Yorkdale is Me” contest in the marketing section of Friday’s Financial Post. Dotfusion delivered digital strategy, IA, UX Design, User Testing, and development for this multi channel social/voting contest.

Event Promotions via the Social Platform

March 22, 2010 – You run the marketing department for a shopping center and are thinking about booking someone like Justin Beiber to perform 3 songs, and sign autographs for 30 minutes in your plaza, because your niece loves him and asked if she… Read More

“Fans” and “Friends” Are More Likely to Purchase Products

March 16, 2010 – Chadwick Martin Bailey and iModerate Research Technologies recently published a new study that shows that “friends” and “fans” of brands – via the social media spaces of Twitter and Facebook – are more likely to purchase the products of those… Read More

Facebook Landing Pages

March 10, 2010 – Websites like Best Buy, Victoria’s Secret, Lacoste and DSW are jumping on board the train of Facebook Landing Pages. Facebook Landing Pages allow you to create custom (and simple) HTML pages for direct landing from emails and promotions. Think of… Read More

Facebook on Track for $1 Billion Revenue This Year

March 3, 2010 – According to figures released yesterday by the Facebook focused blog insidefacebook.com, made upwards of $700 million in 2009 and is expected to reach a phenomenal $1 billion in revenues in 2010. Year over year, Facebook’s revenues have typically doubled, from… Read More

Twitter Hits 50 Million Tweets Per Day

February 24, 2010 – Twitter revealed on Monday that it officially reached 50 million tweets per day, excluding the count of spam messages made by robots. That is a record for the microblogging service. The tweets increased by 1400% last year, amounting to 35… Read More

Dealing with Negative Feedback via Social Media

February 23, 2010 – So, you finally came to the agreement that Social Media is the way of the future, but you’ve started to notice that while you and your associates think highly of your products, services, centers, stores, or other, there are some… Read More

The Perfect Wedding Location… A Retail Store?

February 22, 2010 – Everyone knows that Apple Stores are among the most frequently visit stores in malls and shopping centers world-wide, but who would have seen this coming? The following video will become legendary in retail spaces across the globe, if for no… Read More

Advertising Through Social Media is Booming More Than Ever

February 17, 2010 – PricewaterhouseCoopers reported in October that Internet advertising revenues totaled $10.9 billion for the first half of 2009. It’s been estimated that Facebook alone took in $435 million of that total. But for a site with nearly half a billion users,… Read More

Page 3 of 1412345...Last