Fashion shows now saving space, respect for blogs
Published by Margaret September 14th, 2006 in Consumer Brands, Retail Marketing.
Once snubbed by the insular fashion world for their sometimes snarky reviews and tiny audiences, fashion bloggers are now attracting the attention of the fashion establishment. As blogs claim bigger followings, and advertisers shift more spending to them, designers see these independent Web publishers as a new marketing opportunity.
[Full story at post-gazette.com]
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