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Erina Fair “Formum”

May 5, 2011 –   Check out this great Idea from Erina Fair in New South Wales. They are having an info night for everything “mom” to celebrate Mother’s Day! Focusing on how to help mothers learn more about being a parent. Link to this… Read More

Bloor Yorkville iPhone App

May 3, 2011 – Trying to plan your next shopping trip? “There’s an app for that.”  Bloor Yorkville and Dotfusion have come together to create a complete guide to plan your day in the area. It has everything from a list of over 1600… Read More

How Satisfied Are You With Mobile Content?

March 9, 2011 – This is an interesting chart from eMarker communicating user satisfaction with mobile content. Link to this post!

Making the Most of Twitter, from a Corporate Level

September 16, 2010 – Big corporations have been quick to harness the power of Twitter in an effort to speak directly to their clients. Jesse Engle, founder & CEO of CoTweet, spoke to CNBC about the growing trend. Link to this post!

Dotfusion Wins ‘Site of the Day’ Award

September 2, 2010 – Known for their contemporary design acumen and care for standards based code – Dotfusion wins the CSS Awards, “Site of the Day”, for it’s innovative solution for Yorkdale Shopping Centre’s Back to School content module. View the CSS Award Site:… Read More

5 Ways to Build a Loyal Audience Using Social Media

August 17, 2010 – The hunt for new social media tools and strategies, is endless. After loads of research with the hope that I could write a few short pieces on the best way to use each type of Social Media platform, I’ve found… Read More

Responding to Negative Feedback on Twitter

August 13, 2010 – The internet has given consumers the power of complaint as much as the power of acceptance. Unless your brand is made of fairy tales and magic, it’s unlikely that all the consumer feedback you receive on Twitter will be positive,… Read More

Metrics for Small Business

August 11, 2010 – Is your small business tracking your web site’s analytics? Wondering where you should start? Well, I came across a great article to help you get started. First off, you’ll need to install tracking software. It’s usually only a matter of… Read More

“Small Retail Store” Doesn’t Have to Mean “Small Marketing Campaign”

August 10, 2010 – Your store may be small, your niche obscure and your locations few (or singular), but that doesn’t mean that you can’t have a high-impact marketing campaign, without sacrificing your retirement fund, or laying off employees. Steven Singer Jewelers in Philadelphia… Read More

“The Booty Reader” by Old Navy

August 5, 2010 – Have you ever longed for the future of shopping for jeans to be determined for you, or are you the kind of shopper who likes trying on endless styles of denim before you settle on one that fits your shape?… Read More

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