Online Shopping More Appealing as Gas Hits New Highs
One-third (33 percent) of online US adults are more likely to shop online, rather than at a store, because of high gas prices, according to a Harris Interactive study conducted for iCongo – writes MarketingCharts.
Some highlights from the study:
Consumers give various other reasons they would be more likely to shop online as opposed to a physical store:
- 57 percent cite free shipping.
- 55 percent cite lower prices.
- 61 percent cite the ability to shop at any time.
[Full Story at Marketing Vox]