You Use, You Choose!
Published by Cindy February 27th, 2008 in Branding, Innovation, Interactive Advertisement, List Growing, Measurement, Retail Marketing, Shopping Center Marketing, Websites.
Dotfusion’s initiative to encourage voters to choose their favourite look for the redesign of First Canadian Place’s website was met with huge success! With an approximate 70/30 split in favour of Option 1, voters will get to see their preferred layout once the site is relaunched early April. The new design incorporates a much more interactive and user-friendly interface that is clean, seamless, refreshing and in line with more modernistic website trends. Check out http://www.fcpfirst.com/ this coming April – we would love to hear your feedback!
[Story by Cindy Mathieu at Dotfusion]



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