Retail Marketing - Shopping Center Marketing

The industry is already in the midst of a robust growth period, with sales expected to grow 10 percent in 2007 to $7.9 billion, according to AMR’s Retail Software Market Sizing Report. Sales will continue to grow over the next four years at a compound annual growth rate of seven percent, reaching $10.4 billion by 2011.

“With 85 percent of buying decisions made at the store shelf, retailers are spending aggressively to improve in-store operations,” the report says. That has led retailers to tackle long put-off plans to upgrade their point-of-sale (POS) systems, providing a boost to such vendors as CRS (owned by Epicor), NCR and Datavantage (owned by Micros).

[Full Story at Baseline]