Retail Marketing - Shopping Center Marketing

Summertime typically means that the “kids” are out and about and ready to unwind. They have more time to spend on the computer, more time to sit in front of the TV, more time to hang out with friends and, of course, more time to go to the mall or just hang out with their [...]

There has been a lot of discussion lately regarding Flash on mobile touch devices. The argument is that it doesn’t work properly because of the rollovers and hovers and that Flash sites would need to be recoded in order for a proper user experience. Lee Brimelow a Platform Evangelist at Adobe created the following video [...]

If you’re thinking of redeveloping your existing website and are thinking about adding some Adobe Flash features for “cool factor,” here’s something to think about.
For some time now, there’s been frustration between Apple product consumers and the creators, regarding Flash on websites and mobile devices like iPhone, iPad and iPod Touch. While many consumers have [...]

If you are a Facebook user, Administrator, or casual viewer, it’s likely that you’ve seen FarmVille on someone’s “wall” or have been overwhelmed by notifications that someone “threw a vegetable” at someone else, in your status feed . You may not know what FarmVille actually is or why people are playing it, but while you [...]

More than 200 million users sign into Facebook everyday. Until now, people who’ve liked a company, brand, band or celebrity have “Become a Fan” of their pages to show their support, hear news and informative updates as well as interact with photos. A company or brand can even allow their consumers, or “Fans” to receive special [...]

Shopping on a budget during the holidays can be difficult. Sprize is a customer loyalty rewards program launched by the Gap to help shoppers make the most of their money
Shoppers can sign up for a free Sprize account at participating Gap stores for an opportunity to collect SprizeMoney. SprizeMoney is automatically accrued in a customer’s [...]

Creating a great call to action isn’t simple of course, as it takes work to figure out exactly what to offer and how to portray that offer on your pages. As you begin to think about how to handle creating calls to action for your website, keep in mind that simple calls to action [...]

Remember the food of the month club? You pay a flat fee and they send you something fresh and tasty once a month. Well reality TV star Kim Kardashian just launched a new site that takes the food of the month premise and applies it to the hottest shoes of the month.
Each month, ShoeDazzle’s personal [...]

I recently came across a really cool website that allows handbag enthusiasts, to design their very own handbag.
Here we have a company that saw an opportunity to do what other designer labels were not…empowering women. With a Laudi Vidni handbag, the whole idea of logos being a symbol of status has been completely thrown out [...]

Google Labs has launched their Fast Clip online tool. Fast Clip provides users with a quick (and visual overview) of many reputable online publications. You can sort through articles by the most viewed, category, or publication. It can be a very useful tool for those who frequent newspaper/magazine publication web sites on a daily basis.