Retail Marketing - Shopping Center Marketing

So, you finally came to the agreement that Social Media is the way of the future, but you’ve started to notice that while you and your associates think highly of your products, services, centers, stores, or other, there are some people out there on the Internet are saying something different.
Is the best practice to dump [...]

Voucher Cloud is an app developed by Invitation Digital that allows users to get discount vouchers straight to their mobile, as well as locating nearby businesses with special offers.
To make things easier, Voucher Cloud takes your current location via GPS and serves up the offers closest to you. This seems to [...]

Spin off of Twitter’s question “What are you doing?” Now we get to see your credit card transactions! Good idea?
As the Internet matures, slowly but surely everything we do in the real world is going social. But there’s a limit to how much information we can explicitly share on all the various services. A new [...]

“The honorary holiday, National Believe Day, is part of the retailer’s “Believe” campaign, a holiday effort that kicked off this year with a TV commercial starring Queen Latifah and a little girl who makes “The Trek,” as the spot is titled, to Macy’s to mail her letter to Santa. A letter-writing campaign encourages customers to [...]

Yorkdale Shopping Centre has launched an online and SMS campaign that allows the public to vote for who will represent Yorkdale in their 2010 advertising campaign. Dotfusion Interactive developed the website that aggregates votes in real time while in-mall signage prompts shoppers to text their vote.
Check out the site and vote: www.yorkdaleisme.com

The brainchild of fashion retailer Jack Menashe and award-winning designer James Mansour, the storied 163-year-old venue in Manhattan’s Flatiron district is being transformed into a three-story shopper’s paradise.
Limelight Marketplace will house an exceptional scope of retailers where uptown merges with downtown, and street meets luxury – with 80 shops showcasing an eclectic range of retail [...]

Sears has launched a Christmas Club account card that helps shoppers save up for the upcoming holiday season purchase. Instead of functioning like a credit card the Sears card allows users to add value beforehand, like paying money into a bank account. Shoppers can deposit money onto their Sears Christmas club card as often as [...]

Just today Dotfusion Interactive Marketing received recognition on the Best Web Gallery site.  In two weeks, that’s two sites that applaud the Dotfusion efforts!  See the Yorkdale BTS module for yourself.

The new Google directions gadget will allow business owners to pre-fill the direction “To” field with one or multiple addresses, while leaving open the “From” field so that customers can input their address or some other starting point. Read the full story at Small Business Trends.

Dotfusion’s Creative and Development team with Yorkdale Shopping Centre marketing and fashion departments created a beautiful, easy to navigate, dress viewing interactive experience for teens called PROMOLOGY:

-    Users can select their shape that best matches their figure
-    Get fashion tips from Yorkdale fashion experts
-    View outfits online
-    Print shopping list, and
-    The module will map [...]