Retail Marketing - Shopping Center Marketing

Despite this past week, the year 2008, in general, has been an excellent one for developing nations. China, Brazil, Russia, India and other historically troubled economies continue to enjoy burgeoning middle and upper classes that are spending money on purchases they could not afford in the past.
In contrast, this has not been a good year […]

Acknowledging Xbox appeal
In 2013, online/digital content and services for internet-connected game consoles will generate some $8.7 billion in global revenue for Microsoft, Sony, and Nintendo, the three console manufacturers, according to a new report from Parks Associates, MarketingCharts writes.
“The Connected Consoles: Games, Media, and Beyond” report forecasts revenue streams from digital video distribution, downloadable games […]

Okay, some things are cool. This is really cool.
Polo Ralph Lauren yesterday launched a mobile commerce service that will enable consumers to purchase products through the rapidly-growing mobile channel. He is the first luxury retailer in the U.S. to offer consumers the opportunity to shop via their camera phones by scanning the Quick […]

LEGO and Home Depot, both have great e-campaigns celebrating consumer ratings and reviews. More than the fact that both brands invite public feedback from customers, I love how both use this content to promote an edited assortment for other customers. They’re engaging on multiple levels.
For Home Depot, it appears to be a monthly feature (though […]

In an email sent to its Premium members recently, online news and entertainment site Salon.com announced that it wanted to do more for its greatest asset–its readers–by giving them a way to “create your own content, produce your own stories.”
Ahh, how very Open of them. Now, they didn’t exactly hand over the keys to the […]

The cameras contained in cell phones appear to taking over according to a new survey from Wirefly. This is especially true with young people who use the phones to “document nightlife.” The use of social media is assisting this rise. Many young people use a mobile phone to update a microblog or social network […]

ArtPassions.com, an Ithaca, MI-based manufacturer and retailer of custom framed art, has launched a re-designed site that includes an interactive frame application from Avid Commerce, an Internet technology provider.
The Java-based technology allows shoppers to specify frame, mattes and matte widths, and displays the chosen combinations without a page refresh. It also allows shoppers to choose […]

Successful web campaigns are a lot like a good novel:  the website shows, instead of telling.  It guides and engages the mind instead of selling the customer on the concept.  Think of it this way; which would you rather read:
Scenario 1:
It hurt when I hit my knee on the table in front of the crowd […]

NBC’s and Yahoo’s Olympics sites lead the US internet-audience race among the top 10 most-visited Beijing Olympics-related content websites — and NBC’s online-video offering have also gained momentum, according to Nielsen Online, writes MarketingCharts.
On Saturday, Aug. 9, the first official day of competition, NBC’s Olympics site drew a unique audience of over 4 million. Yahoo’s […]

When the biblically renowned Sephora hotfooted it with Moses on his exodus to the Red Sea, she probably could have used a pitstop at the beauty retail chain that today bears her name—after all, all that time in the arid desert air surely didn’t bode well for a gal’s looks and general hygiene (though Yvonne […]