Category: Interactive Advertisement

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Retail Marketers are catching on to online video

February 20, 2009 – According to LiveRail, 18-to-24-year-old social network users are spending more time watching online video than ever. Yorkdale Shopping Centre in Toronto, ON is capitalizing on this trend.  Yorkdale’s retail marketing management recognizes that online video is hot, especially with young… Read More

Flexible Screens, Not So Futuristic

January 30, 2009 – Here is a great little piece on what the US Army is up to these days, technology wise. They’ve renewed a contract with Arizona State University to continue work on a flexible displays. The flexible screen is not available for… Read More

Entertainment mapping tool uses compass & GPS

January 22, 2009 – nru (near you) is the latest innovation from lastminute.com’s labs team. Using technology provided by T-Mobile’s G1 running Google’s Android software, lastminute.com can now show you things to do near you, from bars and restaurants to cinemas and cafes. It… Read More

Who Can Manage Our Interactive Budget Responsibly?

January 21, 2009 – Many are asking the question of who can manage their Interactive marketing budgets responsibly? Most interactive companies like to get their hands on the whole business as opposed to fulfilling a present need. Companies have found themselves inclined to keep… Read More

Less is More, Put Your Subscriber Lists on a Diet

January 7, 2009 – In marketing it has been always said to play the law of averages. The more you put out the more you will get back. This holds true for most things but for email campaigning running lean and mean with no… Read More

I Scream, you scream, we all scream for U-Stream

January 6, 2009 – Have you ever wanted to run your own television or radio station? Check out this super cool tool that I learned about recently that I think you will all love. This is one of the most promising new tools on… Read More

Blogging for SEO – Is your business actively publishing content that promotes “Search-ability”.

December 17, 2008 – Many companies do not understand the keys mastering SEO, and do not realize that they could make some very simple changes that could result in some large increases in site traffic volume. There are many factors that contribute to your… Read More

Online Retail in Canada is Growing

December 10, 2008 – Online retail sales in Canada are growing. The amount of money spent on Online Media Sales is set to increase by 28.8% over the next four years. Traditional retailers are fast becoming the most dominant online retailers, “selling both necessities… Read More

Shopping Mall 2.0 – Retail Embraces High-Tech Marketing

November 27, 2008 – “Mirror, Mirror (with the holographic superimposed image) on the wall, what is the fairest outfit of them all?” Now you can get answers to these questions by stepping up to one of the coolest pieces of technology to hit the… Read More

Billboards giving away free love

November 27, 2008 – Beginning early this month, Northland has been affixing samples of its caps, gloves and scarves on roughly 50 billboards throughout the city of Graz. About 20 items are attached to each eye-catching billboard—for a total of about 1,000 in all—and… Read More

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