Category: Innovation

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9,134 Drinks In Your Pocket – Absolut Mobile Application

January 4, 2008 – Check out Absolut Drinks and choose from the 9,134 Absolut-based drink recipes. Not only will you find unlimited choices of drinks but you can also experience doing the online bartending yourself and mix your own drinks.  You don’t have to… Read More

My Virtual Model Launches Social Shopping Network

January 2, 2008 – My Virtual Model is to launch a new social shopping programme through its BrandME, Virtual Dressing Room and Virtual Showroom platforms. The new service, earmarked for launch next spring or summer, will offer retailers and advertisers a complete product catalogue… Read More

Virtual Fitting Rooms – Intellifit Takes The Frustration Out Of Online Shopping

January 2, 2008 – Ever notice how clothes in “your size” don’t always fit? Makes you think twice before ordering clothes online without being able to try them on. Take the frustration out of shopping on the web with Intellifit, the virtual fitting room.… Read More

Your Very Own Virtual Garde Robe

December 19, 2007 – No Time to Pack? Let Garde Robe  do it for you. Each item you leave in Garde Robe’s care is professionally cleaned, and then stored in a climate-controlled, air-purified loft. Additionally, your items are photographed and catalogued on a Cyber… Read More

Belvedere Vodka

December 17, 2007 – Is the Belvedere online experience as smooth as its vodka? The US homepage is adorned with images of the stylish satin finished glass bottle (which depicts the Belvedere Palace—the official residence of the Polish president in Warsaw), and welcomes the… Read More

Why It’s Better To Brand Than Receive

December 17, 2007 – Philip Spencer, marketing director at World Vision UK, says that by applying “branding thinking” to humanitarian appeals and campaigns, charities and agencies can break through the “charity fatigue” that most people feel. “Branding is increasingly used to make humanitarian campaigns… Read More

Desktop Widgets: The Latest Online Marketing Strategy

December 14, 2007 – Desktop widgets allow you as the consumer to get updated information from a vendor or Web publisher, without launching a browser window. The widget is connected to the Web, and pulls in data and information from the Web to automatically… Read More

What Teens Want For Christmas

December 13, 2007 – Best Buy has a new serious of very funny videos starring teen actor and recording artist Drake Bell, star of the Nickelodeon show Drake & Josh. Drake has been hired to translate teenspeak for their parents. In this video he… Read More

Best Buy Rewards Shoppers With Options

December 10, 2007 – Since “door-busting” deals and the accompanying points or “rewards” are de rigueur for holiday shopping, it’s nice to see retailers infusing some creativity and consumer control into their programs. Three of the holiday rewards involve getting more points or dollars… Read More

You On A Gift Card – Custom Visa Cards

December 10, 2007 – Better than any themed Visa you’ve ever seen are these custom gift cards that let you upload a photo of choice for that extra special touch. The Custom Visa Gift Cards are great for those friends and family you’re not… Read More

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