Category: Fashion

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Banana Republic stepping up on email program

June 10, 2010 – Not only has Banana Republic been working in overdrive on creative approaches the past eight months, but it has been testing, testing, and testing some more. Long trapped in a format of simply presenting offers and highly image-based email campaigns,… Read More

Fashion + Weather = Feather Report!

June 9, 2010 – Have you ever left the house thinking, “It might be warm out now, but I wonder if I’ll need a sweater or a jacket for this evening” and proceeded to sit in front of your closet thinking through your outfit… Read More

Give a Gift by Text Message

May 12, 2010 – Gift certificates are an awesome (if occasionally generic) way to say, “You rock!” Giiv.com makes this process easier by letting you give gift cards and certificates to someone you care about via text message. Giiv.com is fairly simple: You find… Read More

Outfit Advice, with Help From the Crowds

May 7, 2010 – Go Try It On is based on a simple premise: the site will let you upload a photograph of you for others to give you an honest opinion on the way you look. Of course, when you upload the picture… Read More

Gen X to Lead the Way to Global Financial Recovery

April 6, 2010 – PricewaterhouseCooper just released a study indicating that the leaders of resolve in the global economy will likely be a result of Gen X & Y. Here are some highlights: Gen X fuels growth in initial stage of recovery: Even though Gen… Read More

Digital Marketing & Traditional Print Ads, Combined?

March 3, 2010 – The NY Times reported today that Condé Nast will be releasing several of their magazings in full-length versions, as iPad applications. These will be available to iPad users, just like a traditional magazine, at a fraction of the weight and waste. “The… Read More

Interactive Shopping Center Directory Applications

March 1, 2010 – Every shopping center in the world has several in-store directories. They are broken down so visitors can find the place they are looking for and can get a sense of where they currently are in relationship to the center. But… Read More

Dealing with Negative Feedback via Social Media

February 23, 2010 – So, you finally came to the agreement that Social Media is the way of the future, but you’ve started to notice that while you and your associates think highly of your products, services, centers, stores, or other, there are some… Read More

Virtual Makeup Mirrors

February 16, 2010 – Shiseido’s has wowed the public in the past with their range of make-up that is capable of turning any plain Jane into a stunning beauty, but today they provide that wow factor via a different route – the Digital Cosmetic… Read More

Handmade Shoes, Designed by Consumers

February 10, 2010 – ‘Shoes of Prey’ is an Australian website where die hard shoe fans can design/create their very own pair of dream shoes. When you hunt for the perfect pair of shoes, you typically already have a pair in mind. Avoid disappointment… Read More

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