Top 10 Cross-Channel Retail Trends
Retailers continue to aggressively integrate e-commerce into their cross-channel operations, as it represents a tremendous opportunity for growth. According to the recently released RIS News/AMR Research Cross-Channel Tech Trends Study (which will be mailed with the September 2007 issue of RIS) the online channel represents a projected 34 percent of overall revenue in 2008 — a growth rate of more than 42 percent since 2006.
The 10 major takeaways from the study are:
1. Fast Growth Continues for Online Channel: The survey projects a compound annual growth rate of more than 19 percent over the 3-year period of 2006 to 2008.
[Full Story Found at RIS News]