Category: Advertising

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“Coffee and a Bagel, with a Side of Twitter, Please.”

June 29, 2010 – It’s true that each person has a “morning routine” of sorts, and that routine is as unique as the individual, but lately, certain technologies have made their way into many of those routines. Personally, my own routine starts by hitting… Read More

Augmented Reality Comes to Home Depot

June 24, 2010 – Businesses love gift cards. But with so many gift cards out there (from Chili’s to Nordstrom), how do you distinguish yourself from the rest of the pack? Home Depot thinks augmented reality could be the way. With Home Depot’s new… Read More

Facebook’s “Like” Option is Increasing Blog Referral Traffic

June 14, 2010 – TypePad recently released a short study conducted on their site to see what adding the Facebook “Like” button would produce. The test resulted in an increase in site traffic of 50% in 3 weeks. “When we introduced Facebook Like for the… Read More

Set up your Storefront on Facebook

June 10, 2010 – At last, besides the sale of virtual gifts like hugs and cupcakes, Facebook has an app that allows you to open an ecommerce storefront via Payvment. First introduced back in November 2009, Payvment uses a PayPal shopping cart for its… Read More

Fashion + Weather = Feather Report!

June 9, 2010 – Have you ever left the house thinking, “It might be warm out now, but I wonder if I’ll need a sweater or a jacket for this evening” and proceeded to sit in front of your closet thinking through your outfit… Read More

“There’s an App for That”

June 2, 2010 – The NielsenWire Blog recently launched its ‘App Playbook,’ surveying more than 4,200 people who had downloaded an application to their Smartphone in the past 30 days. Some key stats from this survey are: 21% of American wireless subscribers have a… Read More

Summertime Campaign Planning

May 27, 2010 – Summertime typically means that the “kids” are out and about and ready to unwind. They have more time to spend on the computer, more time to sit in front of the TV, more time to hang out with friends and,… Read More

‘Togetherville’ Aims to be Facebook for Kids

May 20, 2010 – NEW YORK – Kids under 13 aren’t allowed on Facebook, but that hasn’t stopped many of them from joining. Togetherville, a social network for kids ages 6 to 10, hopes to lure them into a more age-appropriate setting. The site,… Read More

Foursquare at Work for Starbucks Coffee

May 18, 2010 – A while back, I wrote a blog about the new(er) social media tool, called Foursquare. Foursquare is a unique location-generated social application that let’s everyone in your social media networks (even Facebook and Twitter) know exactly where you are and… Read More

Sharing Purchases Online

May 13, 2010 – Welcome another start-up interested in telling the world what you buy. Swipely, which like Blippy lets users link their credit or debit cards and share information about their purchases with friends or the Web at large. It has begun invitation-only… Read More

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