Monthly Archives: August 2010

5 Ways to Build a Loyal Audience Using Social Media

August 17, 2010 – The hunt for new social media tools and strategies, is endless. After loads of research with the hope that I could write a few short pieces on the best way to use each type of Social Media platform, I’ve found… Read More

Responding to Negative Feedback on Twitter

August 13, 2010 – The internet has given consumers the power of complaint as much as the power of acceptance. Unless your brand is made of fairy tales and magic, it’s unlikely that all the consumer feedback you receive on Twitter will be positive,… Read More

Metrics for Small Business

August 11, 2010 – Is your small business tracking your web site’s analytics? Wondering where you should start? Well, I came across a great article to help you get started. First off, you’ll need to install tracking software. It’s usually only a matter of… Read More

“Small Retail Store” Doesn’t Have to Mean “Small Marketing Campaign”

August 10, 2010 – Your store may be small, your niche obscure and your locations few (or singular), but that doesn’t mean that you can’t have a high-impact marketing campaign, without sacrificing your retirement fund, or laying off employees. Steven Singer Jewelers in Philadelphia… Read More

“The Booty Reader” by Old Navy

August 5, 2010 – Have you ever longed for the future of shopping for jeans to be determined for you, or are you the kind of shopper who likes trying on endless styles of denim before you settle on one that fits your shape?… Read More

Android overthrows the Blackberry

August 4, 2010 – The NDP Group is reporting that Google’s Android mobile device operating system has taken over top spot in sales for the second quarter of 2010. Blackberry’s OS market share (based on new sales) has dropped 9% from last quarter while… Read More

Never Wait on Hold Again.

August 4, 2010 – Ever been on hold? For a long time? For a REALLY long time? Of course you have – it’s an experience that (unfortunately) is just part of life these days. However, there’s a new iPhone app that promises to make… Read More