Monthly Archives: January 2009

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Blogger Helps Connect Consumers and Brands

January 30, 2009 – Brand Girl will be a free, monthly e-mail newsletter and blog that features articles and reviews about the latest topics in style, wellness, living, technology and travel. Partner manufacturers will send samples of their latest products to Brand Girl, who… Read More

Flexible Screens, Not So Futuristic

January 30, 2009 – Here is a great little piece on what the US Army is up to these days, technology wise. They’ve renewed a contract with Arizona State University to continue work on a flexible displays. The flexible screen is not available for… Read More

Entertainment mapping tool uses compass & GPS

January 22, 2009 – nru (near you) is the latest innovation from lastminute.com’s labs team. Using technology provided by T-Mobile’s G1 running Google’s Android software, lastminute.com can now show you things to do near you, from bars and restaurants to cinemas and cafes. It… Read More

A New Marketing Playbook

January 22, 2009 – With the recession hitting just about every market, marketers are feeling the pressure to gain customers while saving money. I recently came across a very interesting article on BNET describing a possible new playbook for marketing in the current economic… Read More

Who Can Manage Our Interactive Budget Responsibly?

January 21, 2009 – Many are asking the question of who can manage their Interactive marketing budgets responsibly? Most interactive companies like to get their hands on the whole business as opposed to fulfilling a present need. Companies have found themselves inclined to keep… Read More

Optimizing Your Email Marketing, The Value of an Agency

January 15, 2009 – Press send and it will all be all over with, or will it? Successful email marketers use many best in class practices to turn out one campaign. The question by many is why do we have to do that to… Read More

The Social Media Expert

January 15, 2009 – Social media marketing is becoming larger and larger and some folks have started to take advantage of companies looking to jump into Facebook or MySpace. They are called “social media experts” and there are a lot of them out there… Read More

What to do with those unwanted gift cards…

January 15, 2009 – The holiday gift-giving season has come to an end and consumers around the globe are left holding gift cards they don’t really want. Just go to www.giftcardrescue.com, and use their new service that provides a way out, by allowing users… Read More

A climate change?

January 14, 2009 – In 2007, Canadian retailers sold C$13.8 billion ($12.9 billion) of consumer products and travel bookings online. But by 2012 eMarketer projects that Canadian business-to-consumer (B2C) e-commerce sales will reach C$22.8 billion ($22.2 billion). So by now all retail marketers do… Read More

SEO – Tying it all together

January 14, 2009 – A lot of companies are spending more and more money on SEO, in an attempt to drive more traffic toward their sites, and ultimately driving more sales. I guess the question everyone is asking is how do I do this… Read More

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