Retail Marketing - Shopping Center Marketing

“Mirror, Mirror (with the holographic superimposed image) on the wall, what is the fairest outfit of them all?”
Now you can get answers to these questions by stepping up to one of the coolest pieces of technology to hit the retail market in years. Meet the Interactive Mirror @ Bloomingdale’s of Manhattan. This 3 [...]

Beginning early this month, Northland has been affixing samples of its caps, gloves and scarves on roughly 50 billboards throughout the city of Graz. About 20 items are attached to each eye-catching billboard—for a total of about 1,000 in all—and the effort is repeated every other day. A video on the company’s site shows consumers [...]

Kontain is the first Flash-based blogging platform open to the mainstream public. Much like Youtube, it allows the users to upload photos, videos and audio content for the world to see and blog about.
Its clean design makes it both easy to use and nice to look at. Sign up now and find true happiness with [...]

I am sure you have heard the term social media and how it’s great for advertising to your targeted market.  To be honest, there really is no set definition for “social media” so getting started can some times be hard to do. Would it not be awesome if there was some type of guide somewhere?
Well, I have [...]

Moving into the season of new changes, it becomes glaringly evident through recent US Presidential election tactics by the Obama camp that online marketing is not only reaching or impressing, but truly connecting, engaging and getting responses from the 18 - 34 year old consumer.
What can  be learned from Obamamania is that retail marketing agencies and [...]

You can’t beat award shows for the after parties and all that come with them. Most importantly the networking aspect. I recently attended the Canadian New Media Awards and was impressed not by the amount of people but the quality of the contacts who where there.
Inspiration is good and when we can hone in [...]

Nearbynow.com has a service that notifies you via text message all the locations in the shopping mall that have the product you are looking for and price.
As an bonus feature, it also tells you where the store is in the mall and suggests the best places to park. You can even send a message back [...]

Ever wonder where your users look first when they hit your web site or view your advertisement? Wonder no more because a terrific tool has come along. It’s called Feng-GUI and it uses an artificial intelligence that replicates human vision to provide a heat-map on the locations someone’s eyes are drawn to within the first [...]

In a world where everyone is going “green”, the importance of an easily accessible public transit becomes greater. People’s hesitancy to take the plunge into public transit is usually harbored by the fear of having to dig through maps and schedules.
I personally am a car owner, but have recently decided to start “riding the [...]

We have recently partnered with a local technology company and their product, the Agility Content Management System. At first, I was a little apprehensive about working with a CMS because the ones we had worked with in the past were very ridged and unforgiving, causing us to conform our creative vision to the limitations [...]