Monthly Archives: November 2006
Search Visually – Find Things That Look Similar
November 10, 2006 – Very clever – Like what you SEE – Search for things that look like what you want. (Try it, you’ll like it!)
4 Quick Tips: Marketing to Teens Online
November 10, 2006 – Provide a flexible, fun, and trustworthy environment, and teens will share the message, incorporate it into their conversations and games, and open up a trusted, lasting relationship. [Full story at imediaconnection.com]
Get Spotted at BurJuman and Win Luxury Shopping
November 9, 2006 – To coincide with their new ‘Own the Spotlight’ advertising campaign, BurJuman, the residence of high fashion, is inviting shoppers to dress to impress and head to the mall over the next two weekends for the chance to get ‘spotted’ and… Read More
ROI on digital marketing doesn`t come only online
November 8, 2006 – ROI on digital marketing may be greater than currently appraised, if marketers fail to measure its effect on delayed and offline purchases beyond the metric of immediate click-through on online ads. [Full story at internetretailer.com]
Yahoo launches food site
November 6, 2006 – ‘People are searching the Web and Yahoo every day for life’s biggest question — what’s for dinner?” The idea for the site came from the 1.5 million food-related searches on the site each day, most of which come around 4… Read More
Santa Goes Broadband
November 3, 2006 – Confident shoppers with high speed connections will increase their online spending by 20% this holiday season! eMarketer forecasts that this holiday season (November and December) Web merchants will ring up sales of $24.3 billion. [Full story at emarketer.com]
How to Juggle Multiple Agencies
November 1, 2006 – Today, on top of going to a traditional agency for offline projects and an interactive agency for online initiatives, many brands are seeking out several agencies with specific expertise in certain areas. When your agencies play nicely with each other… Read More